Begun offer the new ad format – “showcases” that allows you to add colorful illustration in text ads.

Now advertisers can demonstrate a product or service, adding to any ad a suitable image, which increases when the mouse cursor is on it. “Showcases” combines the benefits of contextual and media advertising, which helps draw more attention to the announcement and to increase its effectiveness.

The new format is interesting for advertisers, which is important to illustrate the proposed goods: for example, cars to commercial dealers, real estate for real estate services, people’s faces in order to attract new users of social networking, news teasers for the media. Advertisers wishing to convey the brand’s values,  company logo may be placed in the window.

“Showcases” are placed on a hand-selected sites advertising network Begun and displayed at a rate of three rubles. If the image is not loaded, and bid less than three rubles, then the ad will be displayed in the usual text form. Attach images to your ad can be in the interface of the campaign.

For more than three years, Begun develops visual formats of text ads, which will improve the effectiveness of advertising campaigns. In 2006 appeared to show text ads along with the smaller copy of the advertised site, then the icon appears linked to the subject of ads, and favicon sites.

www.begun.ru

Tags: ad, advertisers, advertising, Begun, campaign, contextual, image, Media, network, product, service, showcases, social networking, text ads