PPC  & SEO Norway and Sweden internet market.

The Challenge of internet campaign:

AVA Clinic wanted to reach out to its audience on a variety of levels. They needed help maintaining their industry position while combating the pressures of their increasingly competitive marketplace and acquire new clients in Scandinavia. They tasked NT Media with the following:

1. Create AVA Clinic Latvia website for Swedish and Norwegian costumers.
2. Increase and create better search positions so that those searching for its products would find AVA Clinic, and not their competitors.
3. Increase conversions to keep potential customers interacting with AVA Clinic and open the lines of communication.

The Tactics of internet campaign:

NT Media began with creation of Swedish and Norwegian websites and search engine optimization (SEO) program and assisted in a major overhaul of the company’s website. Later, NT Media launched an paid search advertising program which included local search and pay-per-click advertising. Social media marketing outlets helped increase positions with the major search engines and bring patients to the site again and again.

The Results:

Unique webpage domain for Sweden and Norway costumers. Top-ten search positions for targeted key terms (konstgjort befruktning, donerade äggceller,  mikroinjektion, fertilitet klinik etc). From the paid search campaign, monthly unique visits grew each month. Within the first two month, the number of page viewers increased 3-fold. The number of patients coming from the internet are increased several times. seo norway

The AVA Clinic offers effective and modern infertility treatments with a human and individual touch. The AVA Clinics concentrate solely on infertility treatments and research. First clinic was opened in Finland, next in Russia, Portugal, Latvia and Azerbaijan. AVA Clinic have extensive experience in infertility treatments of more than 20 years, almost 3 000 test tube inseminations and microinjection treatments per year as well as several other infertility treatments. Expertise in infertility treatments has already resulted in the birth of thousands of children.

Tags: advertising campaigns, Internet marketing, Norway, ppc, SEO, Sweden