As a result, the actual rise was on the order of 5%. It is believed by experts newspaper Vedomosti, the fact of increasing the portal advertising rates shows that advertisers artistic poorly recovered from the crisis and can begin to gradually increase the cost of advertising on the Internet.
Similar position in the market is the main competitor Mail.ru company IMHO VI, which sells advertising on the resources of “Yandex”, Auto.ru, Rambler, Afisha.ru and some others.
“Yandex and Rambler are not yet going to change the pricing for advertising media reported the publication of PR-director of Rambler Konstantin Vorontsov and director of” Yandex “for the development of media products Leo Glazer.
Alexei Katkov (Commercial Director, Mail.ru) reported that a number of major advertisers Mail.ru have increased their budgets for advertising media (were listed Coca-Cola, Procter & Gamble, МТС and the car “Rolf”).

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Tags: advertising, internet, mail.ru, media russia, ppc