Global ad spend to drop 10%

Market research, Marketing, Media, advertising October 6th, 2009

addrop

One of the world’s largest media agencies has cut its forecast for global advertising spending in 2009, casting doubt on hopes of a near-term recovery for broadcasters and publishers in western markets. Read the rest of this entry »

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Tags: ad spend, advertising, agency, europe, global, internet, market, Media, North America, online, TV, UK, US, Web, worldwide