Advertising on the Internet-banners will be cheaper!

Market research, Media, Research, Web, advertising January 17th, 2010

advertising_banners

Lodgings advertising banners in runet in 2010 will be cheaper, writes Kommersant. “Yandex” has lowered prices on 25-31,5 percent, and Mail.ru – 17 per cent. Read the rest of this entry »

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Tags: 2009, advertising, banners, internet, mail.ru, market, Rambler Media, RuNet, russia, Yandex

Design company Bing sues Microsoft over trademark

Search Engines, Web, advertising, internet December 21st, 2009

bing_header

A small Missouri company with the word “Bing” in its name has sued Microsoft for branding its search engine with the same word, alleging trademark infringement and unfair competition by the software giant. Read the rest of this entry »

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Tags: advertising, application, Bing, company, design, Microsoft, search engine, site, Web

Google on Mail.ru

Market research, Search Engines, advertising December 17th, 2009

mail-ru-login

We reported that Google would be replacing Russian search leader Yandex as the default search engine and ad server on Mail.ru, the most popular online destination in the country with more than 50 million unique monthly users. Read the rest of this entry »

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Tags: ads, advertising, click, company, Google, mail.ru, market, russia, Search, search engine, Yandex

Yandex.Direct on Bing.com

Search Engines, advertising December 10th, 2009

yandex-direct-logo

Today is a partner of Yandex Advertising Network has become the company Microsoft with its major global search engine Bing.com. Read the rest of this entry »

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Tags: ads, advertising, Bing, Nielsen, RuNet, russia, search engine, site, Yandex, Yandex.Direct

Marketers across Europe continue to embrace the power of online.

Market research, Marketing, Media, advertising November 17th, 2009

Increasing online ad spend

Marketers  continue to reallocate spend from traditional media into online. Read the rest of this entry »

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Tags: advertising, budget, company, Email advertising, europe, internet, market, marketers, Media, Mobile advertising, networks, online, Research, Smartphones, television, TV, Video

Begun exposes products of advertisers on showcase

Media, Web, advertising, internet, ppc October 21st, 2009

begun_vitriny

Begun offer the new ad format – “showcases” that allows you to add colorful illustration in text ads. Read the rest of this entry »

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Tags: ad, advertisers, advertising, Begun, campaign, contextual, image, Media, network, product, service, showcases, social networking, text ads

American users lose interest to banners

Media, Web, advertising, internet October 12th, 2009

nation_banners

A familiar workhorse of Internet advertising is the display, or graphical, ad. Read the rest of this entry »

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Tags: ads, advertising, America, analysis, brand, campaign, click, comScore, display, internet, online, pay per click, Search, sites, users, viewer, Web

Global ad spend to drop 10%

Market research, Marketing, Media, advertising October 6th, 2009

addrop

One of the world’s largest media agencies has cut its forecast for global advertising spending in 2009, casting doubt on hopes of a near-term recovery for broadcasters and publishers in western markets. Read the rest of this entry »

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Tags: ad spend, advertising, agency, europe, global, internet, market, Media, North America, online, TV, UK, US, Web, worldwide

Begun studied advertising in mobile devices

Market research, Research, advertising September 17th, 2009

Begun investigated the preferences of advertisers and mobile users to contextual advertising. The study was based on the data service up to August 2009. Read the rest of this entry »

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Tags: ads, advertising, auto, Beeline, Begun, contextual advertising, interests, internet, market, MegaFon, mobile, mobile devices, Motorola, MTS, operator, RuNet, russia, service, subscribers, telecommunication services, Ukraine, users

The most effective advertising in the world

advertising September 14th, 2009

Slovenia has done what many have long wanted to make advertisers. Read the rest of this entry »

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Tags: advertising, Biennale of Graphic Art, billboard, image, picture, print, Slovenia