Marketers across Europe continue to embrace the power of online.

Market research, Marketing, Media, advertising November 17th, 2009

Increasing online ad spend

Marketers  continue to reallocate spend from traditional media into online. Read the rest of this entry »

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Tags: advertising, budget, company, Email advertising, europe, internet, market, marketers, Media, Mobile advertising, networks, online, Research, Smartphones, television, TV, Video

Internet users in Russia prefer to read news online and do not like to place audio

Market research, Media, Research, Search Engines, network, social network September 22nd, 2009

Community Runet prefer to read news online and do not like to place audio. Read the rest of this entry »

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Tags: audience, audio, banking, blogs, companie, data, Downloading, e-mail, electronic money, financial, forums, global, Google, information, internet, listening, MSN, network, news, online, online gaming, photos, publish, Rambler, Research, RuNet, russia, Russians, Search, services, shopping, social networking, software, TV, upgrading, users, videos, viewing, Weather, Yahoo

Google joined the Ukrainian Association of Internet advertising

Marketing, Research, advertising September 2nd, 2009

Ukrainian Association of Internet advertising (UAIR) reported on its accession to the ranks of Google. Read the rest of this entry »

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Tags: advertising, Association, company, Google, internet, market, Research, Ukrainian

Internet in Russia is still undervalued?

Interview, Market research, Marketing, Media, Research, Search Engines, Webdesign, advertising, network August 24th, 2009

The crisis severely affected the entire media business, because of the decline in business activity, advertisers have sharply reduced their budgets. Read the rest of this entry »

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Tags: advertising, advertising market, brand, communication, internet, Internet marketing, mail.ru, Market research, Marketing strategy, Media, media russia, Rambler, Research, russia, social media, social network, sport, TV, Yandex

Word-of-Mouth Marketing 2009-2013

Market research, Marketing, Research, WOM August 24th, 2009

Spending on word-of-mouth (WOM) marketing from 2007 to 2008 rose 14.2% to $1.54 billion, and Read the rest of this entry »

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Tags: CPG, Market research, Marketing, Research, WOM, word-of-mouth

Global ad spend growth for 2009 & 2010

Market research, Research August 24th, 2009

Worldwide, we estimate that 2009’s advertising spend will contract -5.8%. Read the rest of this entry »

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Tags: ads, advertising, europe, Market research, Marketing, Research, world, worldwide

Search engine usage in Ukraine

Market research, Research, Search Engines August 13th, 2009

Internet usage in Ukraine per 11 days. Read the rest of this entry »

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Tags: Bing, Google, Market research, Rambler, Research, Search Engines, Ukraine, Yandex

Russian TV has less than 100 advertisers in June

Media, Research, advertising August 1st, 2009

During June 2009 the federal and Moscow television broadcast went out about a hundred advertisers. Read the rest of this entry »

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Tags: advertising, media russia, Research

Social Media Marketing Spend to Hit $3.1 Billion by 2014

Market research, Media, Research July 29th, 2009

We already knew that social media marketing budgets were on the rise, but now we know by how much. Read the rest of this entry »

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Tags: Market research, Marketing, Research, social media